INNOVATUR: IO4 – Sustainable and Smart Tourism Development in Czech and Norwegian Destinations: Analysis of Collaborative Approach with stakeholders
INNOVATUR: IO4 – Sustainable and Smart Tourism Development in Czech and Norwegian Destinations: Analysis of Collaborative Approach with Stakeholders
The report on “Sustainable and Smart Tourism Development in Czech and Norwegian Destinations: Analysis of Collaborative Approach with Stakeholders” (IO4) is a critical output of the INNOVATUR project. Developed through the partnership between the Prague University of Economics and Business (PUEB) and the University of South-Eastern Norway (USN), this report offers a comprehensive analysis of the collaborative dynamics between academia and various stakeholders within the tourism sector, focusing on sustainable and smart tourism development.
Development and Methodology:
- Sector Analysis: Detailed examination of the tourism sector in the Czech Republic and Norway, focusing on sustainability and technology integration.
- Stakeholder Engagement: Identification and analysis of key stakeholders and their roles in promoting sustainable and smart tourism.
- Framework Development: Creation of frameworks to support community-based tourism, inclusive tourism, and smart destination development.
Content Highlights:
- Community-Based Tourism (CBT): Proposes a framework to support CBT, emphasizing community participation as a key element in achieving sustainable tourism.
- Inclusive Tourism: Provides definitions and an analytical framework for inclusive tourism, addressing how to make tourism more socially and economically inclusive.
- Smart Destination Development: Recommends the use of ICT to develop smart destinations, enhancing destination management and tourist experiences.
Impact and Innovation:
- Guiding Collaboration: Offers a blueprint for effective collaboration between academia and the tourism sector, aligning educational initiatives with industry needs and sustainability goals.
- Enhancing Educational Relevance: Provides insights into the sector’s needs, helping academic staff tailor programs to better prepare students for future challenges.
- Fostering Stakeholder Engagement: Encourages a multi-stakeholder approach to tourism development, integrating various perspectives and expertise into sustainable tourism initiatives.
Expected Impact and Transferability Potential: This report serves as a guideline for academia and external stakeholders, providing a roadmap for collaborative efforts in sustainable and smart tourism. Its findings and recommendations are transferable, offering valuable insights adaptable by other regions or countries aiming to enhance their tourism sector’s sustainability and technological responsiveness.